3. How to Measure and Analyze Revenue Per Player

How to Increase Revenue Per Player (RPP) at Your Tennis or Pickleball Club – Part 2

If you want your tennis or pickleball club to succeed, you need to get strategic about increasing Revenue Per Player (RPP) – the metric that actually drives your bottom line.

Your club’s growth won’t happen by chance, and it certainly doesn’t happen by sticking to the same old playbook. Instead of solely relying on the usual tennis and pickleball club revenue strategies – like pushing memberships, filling courts, and hoping the numbers add up – RPP helps you focus on the right opportunities to increase revenue, enhance the player experience, and build a club that thrives long-term.

Oh, and in case you missed it: This is Part 2 of our three-part series on RPP:

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