How a Large Private Club Created Consistency Across 12 Coaches
By Jorge Capestany, RSPA Master Professional & PTR International Master Professional
Running a large racquet club sounds great on paper…
Multiple pros / Full schedules / Programs for every level.
But for one large private facility, growth had created a new problem:
Inconsistency.
Despite having 12 teaching professionals on staff, the tennis director felt they were operating 12 separate mini-programs rather than a unified system.
That changed after they implemented TennisDrills.tv.
The Challenge: Too Many Good Coaches… Doing Their Own Thing
Each pro was experienced and capable. But:
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Everyone had their own favorite drills.
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Terminology varied from court to court.
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Junior pathways weren’t clearly connected.
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Parents compared notes… and noticed differences
The director explained it like this:
“Every coach was good. But we didn’t feel like one program, we felt like 12 independent contractors.”
That led to:
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Mixed player development results
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Confusion when players moved up groups
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Difficulty mentoring newer staff
The Turning Point: Building a Shared Drill Library
Instead of telling coaches how to coach, the director gave them a shared resource.
They introduced TennisDrills.tv as the club’s central hub for drills and practice planning.
Now, before each training block, the staff:
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Selected weekly themes (serve + first ball, transition, doubles patterns)
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Downloaded the Lesson Plan template for each specific class type
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Agreed on the drills and games to be used
This didn’t remove creativity… It gave the staff a common framework.
What Changed on Court
Consistent Language
Players began hearing the same cues across all courts:
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“Stand in zone 3, instead of backup further”
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“Use a 3-3 swing size, instead of don’t swing so big”
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“Take it in strike zone 3, instead of don’t let it get too high on you”
Instead of relearning terminology with every coach, players built a deeper understanding faster.
Smoother Player Progression
Before: Players moving from a one level to the next often felt lost.
After: Because drills, scoring systems, and terminology were aligned, players transitioned smoothly.
“It finally feels like we have a pathway, not just programs.”
Faster Staff Development
Newer coaches were onboarded quickly because there was a teaching system (methodology) in place.
Instead of: “Just run some drills.”
They now had:
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Clear practice structures
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Game-based formats
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Competitive scoring ideas
Senior pros started mentoring by sharing specific drill ideas instead of just giving advice.
The Business Impact
Within a year, the director noticed measurable improvements:
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Higher junior retention
Better parent feedback about “clear development.”
More confidence from assistant pros
Easier marketing (“We have a structured development pathway”)
And perhaps most importantly…
“If a coach is sick or leaves, the program doesn’t fall apart anymore.”
The system is bigger than any one coach.
Check out our article for clubs on the Ten Ways s to Get the Most Out of Your Tennis Drills TV subscription.
Culture Shift: From “My Players” to “Our Program”
Before, coaches often felt ownership over their groups.
Now, the conversation sounds more like:
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“Where does this player fit best?”
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“What phase of development are they in?”
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“Which progression should they be working on?”
That shift: from isolated groups to a unified pathway, is what turned a busy club into a development system.
Final Takeaway…
Large clubs don’t struggle because of a lack of talent.
They struggle because talent without structure leads to inconsistency.
By using TennisDrills.tv as a shared coaching framework, this club:
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Aligned its staff
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Standardized its language
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Elevated practice quality
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Strengthened long-term player development